Institute of Technology and Research (ITP) commences with the presentation of patents in a pitch format.

11/10/2023

The Institute of Technology and Research (ITP) is taking a significant step towards promoting technological, scientific, and educational development through an innovative initiative. On Tuesday, October 10th, the ITP organized an event to present patents in a "pitch" format, bringing together researchers and master's and doctoral students to showcase the potential of their discoveries. The pitch event took place at the Innovation Center, located within the Tiradentes University in the Farolândia neighborhood.

The event, which included representatives from Tiradentes University, the Innovation Center, and other guests, served as a platform for the exhibition of 10 patents spanning various research areas. This initiative aimed to bridge the gap between the academic and business environments, enabling researchers to demonstrate the quality and usefulness of their products, with a focus on seeking incentives. This approach was inspired by modern startup methodologies.

Paulo do Eirado, the CEO of ITP, emphasized the significance of this innovative approach, stating, "Today, we are here on a very special day because ITP is seeking new ways, new business models. In fact, all the potential and treasure we have, linked to our patents, we will develop a methodology, an experiment on how to promote and enable researchers to present their products in the form of a pitch. This is a modern way that is closely associated with startup methodologies for presenting and convincing the audience of the quality and usefulness of their products. So, it's a great exercise, and we are starting today, on a very happy day for ITP."

This approach represents a significant shift in how academic institutions present their innovations to the outside world. Instead of merely registering patents and waiting for them to be discovered, ITP is taking proactive steps to highlight discoveries and create opportunities for collaboration with the private sector. This move not only encourages entrepreneurship among researchers and students but also expedites the technology transfer process, transforming discoveries into practical solutions.

The Innovation Center plays a vital role in implementing these pitch presentations, contributing to the formatting of each pitch using previously developed methodologies to ensure that the presentations are engaging, informative, and effective. This collaboration between ITP and the Innovation Center creates a conducive environment for technological development and innovation, yielding tangible results that benefit both academia and society at large.

The event saw the presence of Luciano Kliemaschewsk Marinho, President of the Tirantes Group, who expressed enthusiasm for the partnership and innovation opportunities generated by ITP's initiative. Domingos Sávio Alcântara Machado, Director of the Tiradentes Innovation Center, was also in attendance, emphasizing the importance of collaboration between research institutions and businesses to drive technological progress. Furthermore, Ronaldo Linhares, Vice Chancellor for Graduate Studies, Research, and Extension, highlighted the university's commitment to promoting research and entrepreneurship. The presence of these and other esteemed executives and professors underscores the event's significance and its potential to pave the way for greater integration between academia and industry.

In a time where collaboration between academic institutions and the private sector is pivotal for technological advancement, ITP's approach serves as an inspiration. Through this initiative, the institute is charting new paths for the promotion of innovation, demonstrating that scientific and technological potential can be translated into concrete solutions that enhance people's lives and drive societal progress as a whole. Furthermore, it is worth noting that all the resources for this event, for this exhibition, originate internally from the Tiradentes Group, revealing its role as a university.



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